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Max Mara

 

Achille Maramotti was born in January 7, 1927 in the town Reggio Emilia in Italy. At the age of 20, he began designing couture clothing and officially established the Max Mara House in 1951. He was making clothes for the kind of women who loved high fashion but couldn’t necessarily afford it. His ethos - providing high-quality, design-forward clothing at more reasonable prices - has culminated a half-century later, in Max Mara being a billion-dollar empire, now encompassing high and low labels.

 

When Maramotti passed away in 2005, the year Forbes listed him as one of the world’s richest men, and the company was turned over to his three children.

 

The Max Mara eyewear collection has harmonious balance of tradition and leading-edge trend. The new sunglasses have a round acetate frame in glossy black with a polished surface finish that comes up truly luminous. This refined designs is the perfect partner for the sought after luxurious materials, as an understated gleam serves as the background for the emphasised logo M icon.

 

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