Bottega Veneta
Bottega Veneta is a manufacturer of luxury leather goods, most famous for its Intrecciato line of woven leather. The company is based in Vicenza, in the Veneto region of northeast Italy.
Bottega Veneta was launched by Vittorio and Laura Moltedo in 1966.
When interest in the brand declined during the 1990īs the Moltedo family in 2000 brought in British designer Giles Deacon to shake up the languishing house. According to Deacon, the interview took place on a bed at the George V in Paris, and he got the job because Laura Moltedo liked a picture in his portfolio, of a budgerigar driving a Rolls-Royce.
Under Deacon the company launched a successful line of Ready-To-Wear clothing, but in July 2001 Tom Ford persuaded Gucci Group to buy Bottega Veneta. Ford moved Deacon to Gucci womenswear, and German-born designer Tomas Maier took over at Bottega Veneta. With Gucci's support, Bottega Veneta has reclaimed its leading position in the luxury leather goods market. Bottega Veneta’s approach is best summed up by a company slogan that loosely translates as "When your own initials are enough"
|
